Starting from 5499 yuan, Huawei Pura 70 series was launched in a raid, and the first batch was sold out instantly.

2024年5月17日 | admin | A1

Wen | Lei Technology leitech

On April 18th, Huawei officially announced the launch of "HUAWEI Pura 70 Series Pioneer Program", and Pura 70 Ultra and Pura 70 Pro went on sale at 10:08 today. Xiaolei noticed that these two models have been sold online in Huawei, and they will be sold out soon after the sale. The next sale time is 10:08 on April 22.

In addition, some offline channels of Huawei also opened the sales of corresponding models simultaneously. The small partners sent by Lei Technology came to Huawei’s Sakata flagship store in Shenzhen and felt the fiery atmosphere of the first sale of Huawei Pura 70 series.

Huawei Pura 70 series has once again adopted the "before sale" mode. With the official launch of the new machine, the corresponding parameter information of the product is also announced, and we can finally take a quick look.

Huawei Pura 70 series has four models, namely Pura 70, Pura 70 Pro, Pura 70 Ultra and Pura 70 Pro+. Pura 70 Pro and Pura 70 Ultra, which are first sold this time, are expected to be the main models of this series. Let’s first understand their basic information.

The first is Huawei Pura 70 Pro, whose main parameters and specifications are as follows:

  • 6.8-inch 120Hz LTPO OLED screen

  • Rear 50MP super spotlight main camera +12.5MP super wide angle +48MP super spotlight macro telephoto.

  • Front 13MP Super Wide Angle Lens

  • 12GB memory

  • 256GB/512GB/1TB flash memory

  • 5050mAh capacity battery

  • 100W wired fast charging, 80W wireless fast charging and 20W reverse wireless fast charging.

  • 220g weight, supporting IP68 dustproof and waterproof.

And Pura 70 Ultra, the main parameter information is:

  • 6.8-inch 120Hz LTPO OLED screen

  • Rear 50MP super spotlight telescopic main camera +40MP super wide angle +50MP super spotlight macro telephoto.

  • Front 13MP Super Wide Angle Lens

  • 16GB memory

  • 256GB/512GB/1TB flash memory

  • 5200mAh capacity battery

  • 100W wired fast charging, 80W wireless fast charging and 20W reverse wireless fast charging.

  • 220g weight, supporting IP68 dustproof and waterproof.

The basic version of Pura 70, the core parameters are:

  • 6.6-inch 120Hz LTPO OLED screen

  • Rear 50MP super spotlight telescopic main camera +13MP super wide angle +12MP periscope telephoto.

  • Front 13MP Super Wide Angle Lens

  • 12GB memory

  • 512GB/1TB flash memory

  • 4900mAh capacity battery

  • 66W wired fast charging, 50W wireless fast charging and 7.5W reverse wireless charging.

  • 207g weight, supporting IP68 dustproof and waterproof.

Pura 70 Pro+, the parameter information is:

  • 6.8-inch 120Hz LTPO OLED screen

  • Rear 50MP super spotlight main camera +12.5MP super wide angle +48MP super spotlight macro telephoto.

  • Front 13MP Super Wide Angle Lens

  • 16GB memory

  • 512GB/1TB flash memory

  • 5050mAh capacity battery

  • 100W wired fast charging, 80W wireless fast charging and 20W reverse wireless fast charging.

  • 220g weight, supporting IP68 dustproof and waterproof.

After the hardware configuration of these four models, it can be seen that the differences between them are mainly reflected in the aspects of image, storage and fast charging.

Both Pura 70 Ultra and Pura 70 Pro series adopt super-focusing macro telephoto, which is also a major change brought by Huawei’s new machine in image.This lens can be used for long-distance shooting and close-up micro-scene shooting, and the focal length it covers is also very suitable for taking portraits.

It is understood that Huawei, a super-concentrated macro telephoto lens, has a recent focus distance of 5cm and a macro zoom of 35X. Moreover, it has an aperture of F2.1, which Huawei says is the largest aperture in the industry’s periscope telephoto. In this way, in the dark environment, it can shoot clearer and higher-quality image works at macro or telephoto.

It is worth noting that among the four new machines, Pura 70 Ultra is the only one equipped with a super-concentrated telescopic main camera. This is a major innovation of Huawei in the field of mobile images, and it is equipped with the first rotating telescopic lens structure in the industry. In actual use, if the user turns on the main lens, it will automatically extend through the mechanical structure.

Compared with the conventional lens, one of the great advantages of this design is that it can take into account the thickness of the lens and the fuselage, and at the same time, plug in a high-standard camera lens. Thanks to this technology, Huawei Pura 70 Ultra put a 1-inch outsole lens in an 8.4mm thick body and realized the physical aperture of F1.6.

Huawei officials also demonstrated the capture ability of Pura 70 Ultra through specific scenes and proofs. Through the super-spotlight image system and XD Motion motion engine, it can capture the moment when the car is flying at a high speed of 300 km/h.

The outsole and large aperture have further improved the imaging quality of Huawei Pura 70 super-large cup model. At the same time, its weight of 220 grams and thickness of 8.4mm will not bring inconvenience to users in daily use. Undoubtedly, through another innovation in the field of imaging, Huawei Pura 70 Ultra has built a differentiated competitive advantage.

Last August, when Huawei Mate60 series was released, its first satellite call function attracted the attention of countless people. Since then, satellite communication related functions have been the standard of Huawei products. Most of the Huawei Pura 70 series that debuted this time support satellite communication, but different models support it differently.

First of all, Huawei Pura 70 Pro, Pura 70 Pro+ and Pura 70 Ultra first supported the Beidou satellite image sending function.Specifically, when using the Beidou message function in the mobile phone, users can not only send text messages, but also send pictures now, and the experience is closer to the IM application that users use every day.

Secondly, Huawei Pura 70 Pro+ and Huawei Pura 70 Ultra not only support Beidou satellite messages, but also support satellite call function (based on Tiantong satellite), which can be activated by inserting the mobile phone card of China Telecom.In other words, if you want to use satellite calls, then these two models are available.

In terms of chips, Huawei officials have not released specific information. However, according to netizens, through testing software, it was found that the chip on Huawei Pura 70 Pro/Ultra is Kirin 9010, and its CPU architecture is 2 2.3GHz+6 2.18GHz+4 1.55GHz, with a total of 12 cores. However, @ Fixed Focus Digital said that the current software identification is wrong. The CPU architecture of this chip is still 8 cores, and the GPU is Maliang 910, which is the same as Kirin 9000S.

Looking at it now, the chip carried by Huawei Pura 70 series should be a small change of Kirin 9000S. The actual performance of Kirin 9000S has been experienced by Huawei Mate60 Pro before. For Kirin 9010, Xiao Lei’s initial judgment is that the performance is enough to meet the daily use needs of users.

In terms of appearance, Huawei Pura 70 series has made great changes. On the back of the fuselage, Pura 70 series adopts triangular lens module design, which greatly increases the recognition of appearance.

In addition, Pura 70 Pro+ uses nano-weaving technology to etch stripe-like texture on the glass back cover. Different models of Pura 70 series also have their own exclusive color matching, which is consistent in appearance design, but there are also differences, forming a positioning division.

In terms of price, PURA 70,5499 yuan, Pura 70 Pro 6499 yuan, Pura 70 Pro+ 7999 yuan and Pura 70 Ultra 9999 yuan. Obviously, Huawei Pura 70 series mainly covers the flagship and high-end markets, and the products with price ranging from 5,000 to 10,000+are the target range of this series.

Generally speaking, the highly anticipated Huawei Pura 70 series has achieved satisfactory performance at the product level. In terms of specific functions closely related to users, it has greatly upgraded the configuration and technology of images, brought super-focusing macro telephoto lens, and provided users with better experience in macro and telephoto scenes.

The Pura 70 Ultra is the first super-spotlight telescopic main camera, which breaks the convention and crams a high-specification outsole lens into a narrow space, taking into account the image quality and the thinness of the fuselage, providing enough product selling points for positioning the new products of the super flagship.

In addition, Pura 70 series has brought satisfactory innovation and upgrade in design, satellite communication and fast charging technology, which has supported the positioning of high-end flagship of new products.

The first sale of Huawei Pura 70 series was undoubtedly a great success. Under the premise of no clear official notice, Huawei Sakata flagship store quickly gathered a large number of people, and the first batch of Pura 70 Pro and Pura 70 Ultra quickly sold out. Online channels, we have also witnessed similar sales.

At this point, we don’t need to use too many languages to demonstrate the success of Pura 70 series. Now, what Huawei needs to do most is still to prepare the goods as soon as possible and use more sources to meet the next sale.

The emergence of Pura 70 series means that the flagship mobile phone market in 2024 has ushered in a strong player. Whether it is the iPhone 15 series or many flagship products of the Android camp, they have to face this opponent who has caused them a headache. The chaos in the high-end mobile phone market has just entered the climax stage.